Общие правила

Affiliate PPC Guidelines

The Hut Group operates a strict policy on Paid Search activity. These Terms and Conditions are applicable on any advertising platform, including, but not limited to, search engines, advertising networks and social media placements.

These Affiliate PPC restrictions apply to and include The Hut Group parent site, its sister sites and any of its subsidiaries.

Domain Names / URLs

Purchasing  or operating any domain name which is confusingly similar to our brand name, it’s misspellings or similar variations is prohibited.

Affiliates are not permitted to use brand (including variations and/or misspellings) as a sub domain:

I.E.

Unacceptable : https://exanteaffiliate.com

Acceptable : https://affiliate.co.uk/exante

Copy

Affiliates are prohibited from:

·         Using the term “official”, “TM”, “Partner” in their adcopy.

·         Using brand terms in their ad copy unless given prior consent by The Group PPC Department.

Keywords

Commissions will not be paid where there is evidence of any paid search activity on brand terms without prior authorisation. This includes permutations, misspellings and broad matches containing brand terms (generic is fine).

In order to avoid any keyword matching issues, affiliates must add the following keywords as negative broad match to any and all Paid Search activity:

·         Exante

·         Exante Diet

·         ExanteDiet

·         Exante.com & ExanteDiet.com

·         Exante.co.uk & ExanteDiet.co.uk

·         Exante Vouchers

• Exante
• Dieta Exante
• Exante Italia
• Dieta Exante Italia
• Exante Dieta
• DietaExante.it & ExanteDieta.it
• ExanteItalia.it & DietaExante.it
• Exante Italia Buoni Sconto

Последние изменения были зафиксированы 04.12.2020