Adda52 [CPA, Android] IN Affiliate Program

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Company Description:Adda52.com is a gaming portal owned by Gaussian Networks Pvt Ltd. Founded by Mohit Agarwal and Anuj Gupta in 2011, Gaussian Networks believes in the highest values of business conduct. Adda52 has been certified from iTech labs for fair play and random number generator (RNG

Adda52 is a splendid online platform to play poker games. Market is abuzz with online poker sites and choosing adda52  makes a good choice as adda52 has millions of registered players with proven fair results which makes this site one of the best online portals for poker game.

Campaign description - Is to bring in Poker players and make them deposit. 

Objective -User has to install and register themselves and verify their game account and then deposit the amount to play game followed by Free Plays

Targeting - 21-45 Yr-old Indian Males living in the top metros cities of India.

KPI - Payout will be applicable as per KPI achievement. 

10% Lead to Game Play ratio & >3% Lead to Deposit ratio.

Promotions are strictly prohibited in Sikkim, Nagaland, Gujarat, Assam, Odisha and Telangana.

Note:

1. No payment shall be released in case of deposit ratio is less than 1.5%.

2. Deposit with less than 150 gameplay will be considered as a fraud as a user can play up to 50 games with the signup bonus.

3. For Install base campaign Install to Registration should be >45%, if I2R<40%, validation will be done basis registration KPI.

4. Steps to conversions:
a. A user clicking on the creative/download button to install the app and gets Rs.500 Bonus on Signup to play online cash game poker. Pixel gets fired for CPR.

5. Validation- Rejection is based on the following criteria:

a. Duplicate IP's

b. Fraudulent gamer - Any fraud related to gameplay & payment method(Ex. Multiple payments from the same payment source or fraud deposit without any game plays), Chip dumping, etc

c. Mobile no. fraud by the publisher - non-contactable, consistently switched off, not interested, can't verify, etc.

d. Monthly Min. volume should be greater than 500 registration to get the validation.

6. Incent/Porn/PopUp/Pop-under traffic is not allowed. 
7. Feedback to be sought by you every week. Validation is shared around mid of the month for the previous month's delivery.  

 

Basics

  • The objective is to bring in depositing and playing players on to the platform. 
  • Targeting - 21-45 Yr-old Indian Males living in the top metros cities of India.
  • KPI - Payout will be applicable as per KPI achievement.
  • 10% Lead to Game Play ratio & >3% Lead to Deposit ratio.
  • Promotions are strictly prohibited in Sikkim, Nagaland, Gujarat, Assam, Odisha and Telangana. Any promotions in these state can lead to legal issues and penalty. 

Note: 

a) No payment shall be released in case of deposit ratio is less than 1.5%.

b) Deposit with less than 150 gameplay will be considered as a fraud as a user can play up to 50 games with the signup bonus.

c) For Install base campaign Install to Registration should be >45%, if I2R<40%, validation will be done basis registration KPI.

5. Steps to conversions:
a. A user clicking on the creative/download button to install the app and gets Rs.500 Bonus on Signup to play online cash game poker. Pixel gets fired for CPR.

6. Validation- Rejection is based on the following criteria:
a. Duplicate IP's
b. Fraudulent gamer - Any fraud related to gameplay & payment method(Ex. Multiple payments from the same payment source or fraud deposit without any game plays), Chip dumping, etc
c. Mobile no. fraud by the publisher - non-contactable, consistently switched off, not interested, can't verify, etc.

d. Monthly Min. volume should be greater than 500 registration to get the validation.
7. Incent/Porn/PopUp/Pop-under traffic is not allowed. 
8. Feedback to be sought by you every week. Validation is shared around mid of the month for the previous month's delivery.  

Last changes were recorded on 17.04.2020

Traffic Sources

Cashback Forbidden
PopUp / ClickUnder Forbidden
SEM Forbidden
Doorway pages Allowed
Email Marketing Allowed
Brand bidding Forbidden
Social Media Forbidden
Incentive Forbidden
Toolbar Needs approval
Adult Forbidden
Banner-teaser networks Allowed
YouTube Channel Needs approval
API traffic Needs approval

Last changes were recorded on 08.04.2020

Reasons for ad space declination