Flipkart [CPS] IN Affiliate Program

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    EPC — average earnings per 100 clicks
  • CR 3.15%
    Conversion rate – the percentage of visits to a publisher’s website that convert to a sale or lead.
  • CR for 48 hours 2.82%
    Average actions-to-clicks ratio for the last 48 hours.
  • Approval rate 76%
    The ratio of confirmed actions to the total number of actions.
  • Cookie lifetime 1 day
    During this period an advertiser allows his cookie to remain active to tie consumer to a program.
  • Avg. hold time 43 days
    Average time it takes for an advertiser to confirm or reject actions.
  • Average payment time 69 days
    Average time it takes for an advertiser to confirm and pay for actions.

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Program review

Why Admitad?

  • detail analytics and useful tools,
  • Fee-free express payment,
  • enormous range of affiliate programs,
  • trusted by 935818 publishers,
  • and much more.

This affiliate program is a part of the Admitad affiliate network

In order to start cooperation with the program, first you need to register in the system.

Flipkart got launched in 2007 with the products available in a wide range of categories including movies, music, games, mobiles, cameras, computers, healthcare and personal products, home appliances and electronics, stationery, perfumes, toys, apparels, shoes etc.

Our path-breaking services include Cash on Delivery, a 30-day replacement policy, EMI options, free shipping and the lucrative deals that we offer. Our main objective is to provide our customers a memorable online shopping experience. The dedicated Flipkart delivery partners work round the clock to personally make sure the packages reach on time.

Flipkart Affiliate Program is a wonderful opportunity for the publishers to earn commissions by placing product banners or links on their website to refer users to the Flipkart.com website. The publisher can earn a commission every time a user clicks on the banner/link and makes a purchase on the publisher's website.

Refer visitors from your website to flipkart.com using a host of professionally designed tools. With the range of options that the Affiliate program arms you with, you will find multiple avenues to link up your website with www.flipkart.com. Add rich customised content to spruce up and add value to your website. The low-risk, high-reward environment for both parties makes for an offer that you cannot let go of.

 

Benefits of the program:

·  Great range of products

·  Various payouts

·  Huge amount of actions and special offers live 


 

Sale Validation Criteria: Cancelled & returned sales are invalid.

NOTE - We get monthly budhet for this campaign and once the budget is consumed, realtime tracking goes off. However, we continue the campaign to deliver some buffer sales so that we can invoice as per the budget assigned to us for a particular month (as few sales gets declined due to cancellations/returns). We get the offline report in following month and get the same uploaded on panel.

Also, please NOTE that the links from our panel are only to be promoted else the sales will not get tracked and it will result in the loss for affilites.

Basics

Flipkart is looking for good quality traffic with low bounce rate as a primary objective for its affiliate campaign (due to high conversion rate on Flipkart, revenue will automatically be generated if primary objective is adhered to). Admitad can also promote the Flipkart campaign through its mobile publishers (Mobile Apps or Mobile/WAP sites) which have good quality traffic (tracking happens the same way on mobile website as on desktop website). Don't forget to append your affiliate id (affid) at the end of the Flipkart links/urls.

Pls note that by running Flipkart campaign, all your actions as well as any of your publishers running the Flipkart campaign will be your responsibility; and for any violation by them (junk traffic, cookie stuffing, wrong/ incorrect info regd Flipkart deals, etc) penalty/ action will be taken against Admitad (withholding commissions and/or deactivating your affiliate account)

So it is very important for you to carefully select the media properties (good websites, mobile apps / sites only) you allow to run Flipkart campaign (Cash back sites which give money back to users in their bank accounts are strictly not allowed). There should be no exaggeration about the discounts available on Flipkart, so its very important for you to carefully approve/ monitor the content for Flipkart campaign. Hope you agree with me on this. Following are also NOT allowed for Flipkart campaigns:-

·  Along with Cashback websitesBrowser Add-on/ Extensions strictly NOT allowed.

·  Adwares like SafeWeb, etc  to increase sales for Flipkart's affiliate campaign as it results in cookie hijacking/ cookie stuffing and also cannibalization of our Direct / SEO traffic

·  Pop-ups and Pop-Under traffic NOT allowed (esp from sites like Torrent and ThePirateBay)

·  Brand keyword bidding on SEM

·  Flipkart's logo on Facebook ads & Google Display ads

·  Bulk Purchasers/ Resellers, etc. strictly NOT allowed

We may reject your application if we determine (in our sole discretion) that your site is unsuitable for the Program. Unsuitable sites include, but are not limited to, those that:

  • Advertise affiliate links through pop-up windows / pop-unders
  • Advertise affiliate links as a cashback offer
  • Advertise misleading/wrong offers/deals running on Flipkart
  • Use affiliate links, whether directly or indirectly, on web sites offering any kind of referral program with/without payment of fees and/or sites in the nature of multi-level marketing arrangements
  • Use affiliate links in HTML emailers, newsletters or any other form of bulk emails
  • Use affiliate links on illegal audio/video download sites
  • Promote affiliate link via use of paid ads on search engine result pages and social media websites by bidding on trademark of Flipkart.com or any variation or misspelling of any trademark of Flipkart.com
  • Promote pornography and sexually explicit materials
  • Promote violence
  • Promote discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age
  • Promote illegal activities
  • Include any trademark of Flipkart.com, or its affiliates, or any variation or misspelling of any trademark of Flipkart.com, or its affiliates, in any domain name -- for example, a domain name such as "flipkart.mydomain.com", "flipkartauctions.net", "facebook.com/flipkartdealsgroup," would be unsuitable
  • Include any trademark of Flipkart.com, Inc. or its affiliates in any username, group name, or other identifier on any social networking website
  • Include any colour combination or layout similar or identical to Flipkart.com, with the intention to deceive
  • Use links or URLs which are not published by the Flipkart Site or by Flipkart Affiliate Program.
  • Add products directly to the customer's cart using scripts or any tools.
  • Otherwise violate intellectual property rights.

Emailer Guidelines- please take care of the following emailer guidelines for affiliates:-

·  The word "Flipkart" is NOT supposed to be used in the Sender Name & Sender Email ID fields. You are supposed to use your own name in the Sender Name and Sender Email ID.

·  Do not use the same subject-line and same header & footer formats (which is used by Flipkart in its own customer emails) in the emails sent by you thus giving an impression that these emails are being sent by Flipkart. Request you to design your own header and footer formats for the emails sent by you to your customer base. Also, please modify email subject-lines so that its different from the official Flipkart emails.

·  Its preferable that you mention somewhere in the footer in small, light colour fonts - This email is being sent by XXXXXX

 

All allowed traffic sources are mentioned in the campaign detail.

Authentic promotional methods should be used to promote the campaign.

Advertiser holds the complete right to deny all pending payments in the event of fraud or malpractice.

Any violation of rules or using unapproved creative is subject to legal action and heavy penalty.

Last changes were recorded on 31.01.2019

Traffic Sources

Cashback Allowed
PopUp / ClickUnder Forbidden
SEM Forbidden
Doorway pages Forbidden
Email Marketing Allowed
Brand bidding Forbidden
Social Media Allowed
Incentive Forbidden
Toolbar Forbidden
Adult Forbidden
Banner-teaser networks Forbidden
YouTube Channel Allowed
API traffic Forbidden
Lead call Forbidden
Coupon services Forbidden
Messengers Forbidden
Loyalty programs Forbidden

Last changes were recorded on 13.09.2021

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