Grundlagen

For new bookings, due to the record-breaking call volume we are receiving, the program will temporarily be adding a service fee to offset the increased cost we are bearing at this time. The fee will be $20 per booking, but may be updated as circumstances change.

If it is determined that the Publisher traffic is in violation of any of the terms, any future commissions and current open orders from the Publisher will be rejected.

YOU ARE NOT ALLOWED TO VIOLATE PPC! Protected key-words: priceline, price line, priceline coupon, priceline deal, priceline code and any other variations!
NO BRAND BIDDING!

Click the link to see PPN Search Engine Marketing Guidelines for Publishers
 

1. Website text and hotel rates listed must comply with Supplier Brand’s advertising standards outlined within these Guidelines.  Affiliate may not make any claims on its website that it offers specially discounted rates on Supplier inventory that are not made available by Supplier through other authorized Supplier channels.  This includes but is not limited to the following phrases in connection with Supplier trademarks: “substantial discounts,” “online exclusive rates,” “exclusive savings,” “lowest price guaranteed,” or “lowest rates.”
2. Affiliate may not make any false, misleading, or deceptive claims in connection with the use of any Supplier trademark on any website or individual web page such as “save 70%”.
3. A website may not use any Supplier trademark in its domain name(s).

The following guidelines apply to the purchase of keywords in paid search campaigns or other forms of online targeted advertising offered by companies operating:

1. Search engines, e.g., Google, Yahoo, MSN;
2. Travel search sites, e.g., TripAdvisor or USBestHotels; or
3. Comparison sites, e.g., NexTag, Sidestep, BookingBuddy.

SEO GUIDELINES:

1. Meta data and Title Tags: A website should not present itself as an “official Supplier site” by means of keywords anywhere in the meta data or title tags.  Websites should not use “discounting” language in relation to Supplier brands as keywords in the meta data or title tags (for example, “cheap Supplier rooms” or “discounted Supplier rooms”).  Websites may not employ excessive repetition of Supplier-related keywords (keyword stuffing) within meta data for the purpose of skewing search results.
2. Deceptive redirects (cloaking): Websites should not present one type of page content to the search engines to achieve rankings on a Supplier-related search, but redirect users to another page that contains different or unrelated content.
3. Hidden or invisible text:  Websites should not place Supplier-related keyword rich text on a page that is the same color as the background, such that it is hidden from a visitor’s view but not from search engine spiders.
4. One-way linkages to Supplier.com: Websites should not contain multiple links directly pointing to Supplier.com for the purpose of skewing search results unless permitted to do so by an authorized Supplier representative.

1. Supplier Brand and Mark Keyword Exceptions List

With respect to the following brands and marks, under NO circumstances shall an affiliate buy keywords containing any of the marks of these Suppliers.  The marks of these Suppliers shall also be negative keywords for all general broadmatch keyword terms.   The marks are as follows:

1. Choice International Hotel marks - "Clarion Hotel", "Clarion Resort", "Clarion Suites", "Clarion Inn", "Clarion Collection", "Comfort Inn", "Comfort Hotel", "Comfort Inn & Suites", and "Comfort Hotel & Suites", "EconoLodge",  "Mainstay Suites", "Rodeway Inn", "Sleep Inn", "Sleep Inn & Suites", "Quality Inn", "Quality Hotel", "Quality Inn & Suites", and "Quality Suites"
2. Hilton marks - "HILTON", "HAMPTON INN", "HAMPTON INN & SUITES", "CONRAD HOTELS", "HILTON GARDEN INN", "DOUBLETREE", "DOUBLETREE GUEST SUITES", "DOUBLETREE CLUB HOTEL", "HILTON GRAND VACATION COMPANY", "EMBASSY SUITES HOTELS", "HOMEWOOD SUITES BY HILTON", and "SCANDIC"
3. Hyatt marks - "Hyatt", "Hyatt Regency", "Grand Hyatt" and "Park Hyatt"
4. IHG marks -  "HOLIDAY INN", "HOLIDAY INN EXPRESS", "EXPRESS BY HOLIDAY INN", "HOLIDAY INN GARDEN COURT",  "HOLIDAY INN SELECT", "HOLIDAY INN SUNSPREE", "HOLIDAY INN FAMILY SUITES RESORT", "CROWNE PLAZA", "INTERCONTINENTAL",  "STAYBRIDGE SUITES","CANDLEWOOD SUITES", "INDIGO", and "PRIORITY CLUB"
5. LodgeWorks marks - "Hawthorn Suites", "Sierra Suites", and "Summerfield Suites by Wyndham"
6. Marriott marks –  "Marriott Hotels & Resorts",  "JW Marriott Hotels & Resorts",  "Renaissance Hotels & Resorts",  "Courtyard by Marriott",  "Residence Inn by Marriott",  "Fairfield Inn by Marriott",  "Marriott Conference Centers",  "TownePlace Suites by Marriott",  "SpringHill Suites by Marriott",  "Marriott Vacation Club International",  "Horizons by Marriott",  "The Ritz-Carlton Hotel Company, L.L.C. ",  "The Ritz-Carlton Club", "Marriott ExecuStay",  "Marriott Executive Apartments", and  "Marriott Grand Residence Club"
7. Wyndham marks - "Summerfield Suites by Wyndham",  "Wyndham Luxury Resorts", "Wyndham Hotels", "Wyndham Garden Hotels", "Wyndham Historic Hotels",  "Viva Wyndham Resorts", “WYNDHAM GRAND HERITAGE”, "Wyndham Resorts", “la quinta” AND “baymont”
8. Starwood marks – “STARWOOD”, “SHERATON”, “FOUR POINTS BY SHERATON”, “WESTIN”, “W HOTELS”, “ST. REGIS”, “LUXURY COLLECTION”
9. Harrah’s Entertainment – “Harrahs”, “Caesars”, “Caesars Palace”, “Caesars Las Vegas”, “Caesars Las Vegas”, “Caesars Casino”, “Caesars Reservation”, “Caesars Las Vegas Reservations”, “Rio”, “Rio Hotel Las Vegas”, Rio Casino”, “Rio Suites”, “Rio Reservations”, “Rio Las Vegas Reservations”, “Harrahs Las Vegas”, “Harrahs Casino”, “Harrahs Reservations”, “Harrahs Las Vegas Reservations”, “Paris”, “Paris Las Vegas”, “Paris Casino”, “Paris Reservations”, “Paris Las Vegas Reservations”, “Bally’s”, “Bally’s Las Vegas”, “Bally’s Casino”, “Bally’s Reservations”, “Flamingo”, “Flamingo Las Vegas”, “Flamingo Hotel”, “Flamingo Reservations”, “Flamingo Las Vegas Reservations”, “Flamingo Casino”, “Showboat Casino”, “Harrahs Laughlin”, “Harveys Lake Tahoe”, “Showboat”, “Grand Casino”, “Reno Hilton”, “Reno Hilton Reservations”, “Sheraton Tunica”, “Sheraton Tunica Casino”
10. The Venetian
11. Apex Hotels – Apex Hotel, Apex Hotels, Apex Hotel London, Apex Hotel Edinburgh, Apex Hotel Dundee, Apex Hotels London, Apex Hotels Edinburgh, Apex Hotels Dundee, Apex London Hotel(s), Apex Edinburgh Hotel(s), Apex Dundee Hotel(s), Apex International Hotel, Apex City Hotel, Apex European Hotel, Apex City Quay Hotel, Apex City Quay Hotel & Spa, Apex City Quay Hotel and Spa, Apex City of London Hotel, Apex International, Apex City, Apex European, Apex City Quay, Apex City of London etc.
12. Warwick New York Hotel, Warwick Hotel, Hotel Warwick New York, New York Warwick, Warwick Hotel New York
13. Hard Rock Hotel Las Vegas
14. Morgans Hotel Group – Morgans Hotel Group, Morgans, Royalton, Hudson, Delano, Shore Club, Sanderson, St Martins Lane, Mondrian, Clift and Hard Rock Hotel and Casino Las Vegas

The program pays out commissions for Hotel, Car, Flight, and Vacation Packages and Trip Insurance only.

Zuletzt geändert 17.06.2020